About

Hi, I’m Charisse — the heart behind The VA Mom.

I’m a work-from-home mom, digital marketer, and virtual assistant who believes that motherhood and ambition can thrive side by side. Through The VA Mom, I help small business owners simplify their workload and inspire other moms to create flexible, meaningful careers from home.

How it all began…

Before becoming a work-from-home mom, I spent years in the corporate world — chasing deadlines, commuting daily, and juggling long hours. When the pandemic hit, everything changed. Like many, I wanted stability, but also the freedom to be closer to home and family.

Freelancing felt uncertain at first. I doubted myself, unsure if I could really make it work. But then I met my first client — someone who believed in me before I fully believed in myself. Her kind words and trust in my work gave me the confidence to keep going.

Since then, I’ve embraced freelancing wholeheartedly. It hasn’t always been easy, but it’s been worth it. Working from home while being a mom has its challenges — some days are messy, exhausting, and full of doubts. But I’ve learned that it’s okay to struggle. What matters most is showing up, doing your best, and remembering why you started.

Now, I’m not just working from home — I’m building a career that gives me freedom, fulfillment, and time with the people I love most. And through The VA Mom, I hope to inspire other moms to take that first brave step too — even if it’s imperfect, even if it’s scary, because it’s always worth it in the end.

My Mission

At The VA Mom, I help businesses grow through heartfelt virtual support — and inspire moms to build the freedom they deserve.

What I Can Help You With

🌷 Virtual Assistant Support

Reliable and organized administrative assistance to help you stay focused on what truly matters.

📈 SEO & Link Building

Build visibility with ethical SEO strategies that connect you with your ideal audience.

📌 Pinterest Marketing & Management

Transform your Pinterest into a powerful traffic and brand-building tool.

📱 Social Media Management

Navigating life’s intricate fabric, choices unfold paths to the extraordinary, demanding creativity, curiosity, and courage for a truly fulfilling journey.

🎨 Canva Design

Beautiful, on-brand designs that make your business stand out effortlessly.

🛍️ Etsy Marketing

Smart strategies to boost your shop’s visibility, sales, and growth.

Let’s create something wonderful together.

If you’re a business owner ready to lighten your load and focus on what truly matters, I’d love to connect. Let’s make your goals happen with heart, purpose, and creativity.